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With all the competition in the insurance industry, agents are always looking for way on how to get insurance leads that they can work on and have them converted into closed deals or sales. There are two ways to get leads. One is to buy these leads and another is to generate them by yourself. To expound on these ideas, take a look at this.
Generate your own leads
If you have all the time and you want to invest less, you have the option to generate leads through a number of ways. One is to request for referrals from your current clients for you to be referred to their friends and family. You can also participate in networking groups with members who are professional industry and can very well lead you to potential clients that you can tap. There are networking groups that meet once or twice every month for sharing of ideas and strategies and this can be an enriching experience for you.
Another way on how to get insurance leads is by sponsoring an event or even hold a seminar workshop where interesting topics will be discussed such as how to manage financial resources, how to avoid debts, how to lower taxes for small businesses or enterprise and other related topics. Avoid presenting your insurance policies as this would turn your prospects off. You can refer to the attendance sheet later on to further discuss your ideas over the phone or in person.
Buy leads from companies
Perhaps the most effective and hassle-free way of getting leads is by buying them from a marketing company that offers leads to insurance agents. This way, you can focus on dealing with your prospects since you won’t have to worry about how to get insurance leads as they will be supplied to you by the company. The providing company will ask for your zip or postal code and will find leads for you within the area. They will verify the leads using modern and effective tools before sending the leads to you via email.